10.25.07
MS beats Google to FaceBook Partnership
Yip, that’s correct.
Just yesterday Microsoft outbid Google to the current hottest social platform.
They also won and now finalised exclusive global rights to sell third-party banners ads on FB.
I will let you read the article for yourselves if you’re keen, but the gist of it:
MS is investing a staggering $240 million for only an 1.6% stake in Facebook. This values the social network around $15 billion.
In the last 6 months the user base has already grown from 45 million to 50 million world wide and forecasts predict that it could potentially exceed the 200 million!
Read the full article on Microsoft Facebook deal at your leisure.
With international players investing in social platforms such as FB - can you really afford not to monetise on the advertising opportunities it presents anymore?
I’m looking forward to the Cape Town FB Developer Garage next week, I am sure we are in for a really interactive and interesting session!