04.10.08
Google Analytics Benchmarking
Now this is a feature that I’m looking forward to playing around with…
Industry Benchmarking, a beta feature now available in Google Analytics lets you compare your metrics against industry verticals. Of course for the moment its quite biased as it can only compare with other sites of similar vertical that have subscribed to sharing their data on the Analytics side. But as subscribers grow, so of course will data also… The data your receive is completely anonymous, so although you won’t be able to use it like Competitious or for ORM necessarily, at least you are able to get, well, a benchmark of the industry. Watch this space as we test away 