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	<title> &#187; Info</title>
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		<title>The new Cell C marketing campaign</title>
		<link>http://www.altersage.com/blog/2010/08/the-new-cell-c-marketing-campaign/</link>
		<comments>http://www.altersage.com/blog/2010/08/the-new-cell-c-marketing-campaign/#comments</comments>
		<pubDate>Thu, 19 Aug 2010 09:31:19 +0000</pubDate>
		<dc:creator>Carla Fourie</dc:creator>
				<category><![CDATA[Info]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.altersage.com/?p=2188</guid>
		<description><![CDATA[At the beginning of this month a media frenzy broke loose when Cell C announced that Trevor Noah was going to be their new ‘Customer Experience Officer (CEO)’.  The uproar was not because Trevor is famous and well-loved, but because of the way the campaign unfolded.  Here is a short overview of the campaign thus [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Google introduces Google Dashboard</title>
		<link>http://www.altersage.com/blog/2009/11/google-introduces-google-dashboard/</link>
		<comments>http://www.altersage.com/blog/2009/11/google-introduces-google-dashboard/#comments</comments>
		<pubDate>Fri, 06 Nov 2009 12:34:18 +0000</pubDate>
		<dc:creator>Carla Fourie</dc:creator>
				<category><![CDATA[Info]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[google dashboard]]></category>
		<category><![CDATA[new google service]]></category>

		<guid isPermaLink="false">http://www.altersage.com/?p=1188</guid>
		<description><![CDATA[Google announced a new service on their official blog yesterday that, according to them, will provide users with ‘transparency, choice and control’. The new service, Google Dashboard, places all the Google products and services that a user has subscribed to in one convenient place.  With its wide array of products and services, the search giant [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>More killer – less filler</title>
		<link>http://www.altersage.com/blog/2008/10/more-killer-%e2%80%93-less-filler/</link>
		<comments>http://www.altersage.com/blog/2008/10/more-killer-%e2%80%93-less-filler/#comments</comments>
		<pubDate>Fri, 31 Oct 2008 15:03:03 +0000</pubDate>
		<dc:creator>Jono</dc:creator>
				<category><![CDATA[Info]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[web copy]]></category>

		<guid isPermaLink="false">http://www.altersage.com/blog/?p=188</guid>
		<description><![CDATA[On the web, content is undoubtedly the most important asset. I recently started rereading a great book by content guru Gerry McGovern called Killer Web Content. The book really is essential reading for anyone who’s serious about writing punchy and effective web copy. After all, content is what delivers services and sells products. The main [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Mail Goggles &#8211; Drunk Mail Verification Software</title>
		<link>http://www.altersage.com/blog/2008/10/mail-goggles/</link>
		<comments>http://www.altersage.com/blog/2008/10/mail-goggles/#comments</comments>
		<pubDate>Wed, 08 Oct 2008 10:28:31 +0000</pubDate>
		<dc:creator>Christine</dc:creator>
				<category><![CDATA[Info]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[mail goggles]]></category>

		<guid isPermaLink="false">http://www.altersage.com/blog/?p=183</guid>
		<description><![CDATA[Ever heard of drunk dialling? It&#8217;s what happens when you go out late at night, start reminiscing and do things that you&#8217;re not really suppossed to, or necessarily want to do. Things that you would regret the next day. For example sending a text message to an ex telling them how much you still love [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>It’s ubiquitous!</title>
		<link>http://www.altersage.com/blog/2008/08/it%e2%80%99s-ubiquitous/</link>
		<comments>http://www.altersage.com/blog/2008/08/it%e2%80%99s-ubiquitous/#comments</comments>
		<pubDate>Thu, 28 Aug 2008 10:20:34 +0000</pubDate>
		<dc:creator>Jono</dc:creator>
				<category><![CDATA[Info]]></category>
		<category><![CDATA[firefox]]></category>
		<category><![CDATA[mozilla]]></category>
		<category><![CDATA[ubiquity]]></category>
		<category><![CDATA[user interface]]></category>

		<guid isPermaLink="false">http://www.altersage.com/blog/?p=174</guid>
		<description><![CDATA[&#8220;Wow!&#8221; That’s pretty much all I can say about this fantastic new Firefox add-on. Ubiquity is just incredible. I really don’t mean to gush, but this is a seriously cool user interface. New from the Mozilla Labs, essentially what Ubiquity does is allow for the use of dynamic commands in Firefox to complete common web [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>A moment of clarity</title>
		<link>http://www.altersage.com/blog/2008/07/a-moment-of-clarity/</link>
		<comments>http://www.altersage.com/blog/2008/07/a-moment-of-clarity/#comments</comments>
		<pubDate>Thu, 24 Jul 2008 15:14:45 +0000</pubDate>
		<dc:creator>Jono</dc:creator>
				<category><![CDATA[Info]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[creative commons]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[google knol]]></category>
		<category><![CDATA[wiki]]></category>

		<guid isPermaLink="false">http://www.altersage.com/blog/?p=167</guid>
		<description><![CDATA[The problem of credibility and finding trusted sources for information online has plagued the WWW since forever. In recent years, it’s become easier and easier for anyone to publish anything. Of course, in many community-driven websites such as Wikis – users provide the checks and balances by modifying and weeding out any inconsistencies or blatant [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Google To Start Indexing Audio Files as Text?</title>
		<link>http://www.altersage.com/blog/2008/07/google-to-start-indexing-audio-files-as-text/</link>
		<comments>http://www.altersage.com/blog/2008/07/google-to-start-indexing-audio-files-as-text/#comments</comments>
		<pubDate>Mon, 21 Jul 2008 14:25:17 +0000</pubDate>
		<dc:creator>Christine</dc:creator>
				<category><![CDATA[Info]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://www.altersage.com/blog/?p=165</guid>
		<description><![CDATA[This was topic briefly touched on at Thursday&#8217;s Future of Search Internetix workshop by Jeff Fletcher &#38; Greg De Chasteauneuf. It was recently a discussion over on Webmasterworld too&#8230; ..videos from YouTube&#8230;automatically transcribed from speech to text and indexed.. They will take videos with the help of existing (and obviously lab worked) OCR technology, then [...]]]></description>
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