Consumer generated media (or Social Media Marketing) is all about creating a buzz for your website and or brand online. It’s getting people to talk about you and creating an interest by means of starting a conversation online.

How does one exactly start a conversation online?

It’s very similar to word-of-mouth advertising, except for Consumer Generated Media, this may fall into various categories and or strategies such as:

·         Blogs

·         Viral Marketing

·         Forums

·         Social sites such as Facebook, MySpace or Linked-In

·         Directory sites, such as Yahoo! Answers etc

It is one of the most exciting ways of promoting yourself online, and if done properly you will have much to gain.

Strategies are created on a site by site basis as it goes hand in hand with your unique marketing goals.

Contact us today to find out how we could improve your website or brand conversation.

FaceBook Application Development

We have just lauched this new offering as part of our Social Media Marketing Campaigns.

Facebook’s applications are a great and powerful way to get fantastic brand awareness for your company.

They are a hybrid between Social and Viral marketing, so the more useful they are, the more exposure the company will gain. And what better way than to target where you can captivate your audience on a daily basis?

The ideas for good, useful and fun applications are abundant, and there is just about a solution for every single industry. But you have to get on this sooner rather than later as many companies have realised this and been getting on board with some awesome applications. So get it whilst it’s hot!

AlterSage offers Facebook Application Marketing consulting as part of its Social Media offering. We are partnered with an exclusive Application Development specialist to create these solutions for you.

Speak to us if you’d like to learn more about this very exciting medium!